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In this article, I explore the top 10 disadvantages of GoHighLevel that you must know about before buying!
GoHighLevel (also known as HighLevel) is a well-known business marketing and CRM (customer relationship management) automation solution.
The platform is praised for its comprehensive feature set designed to streamline your business operations and client management.
But despite being used by over 1 million businesses worldwide, GoHighLevel has its own set of disadvantages that small businesses need to know about before diving in.
What are the top 10 disadvantages of GoHighLevel? Let’s find out now.
Read more: GoHighLevel Review.
What Is GoHighLevel?
GoHighLevel is a comprehensive, integrated platform that combines business marketing with dynamic CRM automation capabilities.
Launched in 2018, GoHighLevel helps agencies and medium-sized marketers generate leads, drive sales, improve customer relationships, and streamline processes.
The platform essentially consolidates a wide range of marketing and CRM functionalities into a single, unified platform.
This amalgamation eliminates the need for multiple tools that businesses typically rely on!
Featuring an intuitive drag-and-drop editor, GoHighLevel enables you to effortlessly create online courses, websites, sales funnels, and landing pages.
Plus, with email marketing capabilities, an appointment scheduling tool, white-label services, reputation management, and more, GoHighLevel truly is a one-stop business solution!
Read more: What Is GoHighLevel?
Top 10 Disadvantages of GoHighLevel
GoHighLevel certainly offers an array of features and benefits designed to streamline and enhance the operations of many businesses.
And while it may seem impressive at first glance, there are some significant downsides that you may not have considered yet.
To determine whether GoHighLevel is the best online CRM and marketing tool for you, it’s important to examine what the platform doesn’t do so well.
So, what are the top 10 disadvantages of GoHighLevel?
1. No Free Plan
Kicking off my list of the top 10 disadvantages of GoHighLevel is the notable absence of a free plan.
By not having a free plan, GoHighLevel creates a barrier for small businesses, startups, or solopreneurs constrained by budget.
The absence of a free plan means that potential users can only opt for a 14-day trial before deciding whether to commit to GoHighLevel.
As a result, this may lead to small businesses choosing another GoHighLevel competitor that does offer a free plan with limited capabilities.
Read more: GoHighLevel Pricing.
2. Expensive Paid Plans
In addition to not providing a free plan, small businesses or individuals starting out may find GoHighLevel’s monthly pricing plan rates expensive.
With the ‘Starter’ Plan priced at $97 per month and the ‘Unlimited’ plan coming in at $297 per month, unfortunately, there’s no affordable paid plan option for teams on a budget.
GoHighLevel could offer a more affordable paid plan with limited features to accommodate smaller business owners or businesses after a cost-effective solution.
3. Deep Learning Curve
Given the vast array of tools and features GoHighLevel offers, naturally, the learning curve is steeper than other CRM and marketing platforms.
Although the interface is designed to be user-friendly, some users may find the number of features overwhelming.
For beginners, GoHighLevels’ functionalities can take days (if not weeks) to master.
Moreover, if you intend to use GoHighLevel as a SaaS product, be prepared to invest considerable time in educating your clients on how it works!
Read more: 7 Best CRM Software For Small Business.
4. Outdated Training Material
Don’t get me wrong, it’s great that GoHighLevel continuously introduces updates and new features.
However, the platform falls short when it comes to updating its training materials.
Often, help documents and instructional videos are obsolete, incorrect, or missing altogether.
As you can imagine, it’s incredibly challenging to follow an article or a video when the actual user interface looks completely different from what is shown in the training guide!
On a positive note, GoHighLevel has recently made some progress in addressing this issue. However, they still have a long way to go.
5. Too Many Features
And we’re halfway through this list of the top 10 disadvantages of GoHighLevel!
GoHighLevel offers impressive marketing and CRM features like sales funnels, websites, appointment scheduling, courses, reputation management, white-labeling, and more.
And while GoHighLevel is the perfect all-in-one solution for many marketers and agencies, some small teams or individuals may not actually need everything GoHighLevel offers.
For teams with basic requirements, GoHighLevel’s features are simply overkill.
For example, if you’re looking for essential CRM functionality, GoHighLevel’s advanced automation and funnel creation tools may be overly complicated for your needs.
Therefore, there might be better choices than GoHighLevel for you if you require just a handful of basic CRM or marketing tools.
Read more: Best Sales Funnel Builder.
6. Limited Template Customization
GoHighLevel offers many templates, from emails to websites, landing pages, sales funnels, and more.
And while there is a wide selection to browse through, GoHighLevel’s templates are not super impressive.
They tend to be quite similar to each other and are missing the creativity and contemporary style that other GoHighLevel competitors offer.
Additionally, there are only three course templates! Unless you know how to use CSS customization, your course content may be less engaging and unique than you envisioned.
7. Limited Third-party Integrations
As a general rule of thumb, all-in-one tools like GoHighLevel don’t need to integrate with many third-party integrations, as they typically already offer a wide range of functionality.
However, choosing a CRM and marketing automation tool that integrates with your existing tech stack is still important to help further streamline your business operations!
GoHighLevel currently supports fundamental services, including Stripe, PayPal, Facebook, Shopify, and Google.
But unfortunately, GoHighLevel only integrates with around 20 platforms, which is considerably less than other competitors like HubSpot or ActiveCampaign.
This GoHighLevel disadvantage may deter some users from choosing GoHighLevel as their chosen marketing automation solution.
Read more: Top 7 Email Marketing For Small Business.
8. Basic Inventory Features
GoHighLevel undoubtedly brings plenty to the table regarding functionality. However, its eCommerce features unfortunately fall short!
If you’re a dropshipping business or run a single-product online store, GoHighLevel may be a viable option.
However, with relatively basic inventory management features, online stores with bigger inventories or teams with many products and pages might need an alternative solution.
In saying that, smaller eCommerce operations with a limited range of items should be able to manage their products with GoHighLevel efficiently.
9. Inconsistent Customer Service
While GoHighLevel offers multi-channel chat, email, and phone support, many users have experienced inconsistent customer service.
At times, their support team can be prompt and responsive, addressing queries immediately.
But on other occasions, they’ve replied several days later. And in many instances, they haven’t replied at all!
While support agents (when you can get through to them) are known for resolving issues quickly, the variability in response times is a matter of chance.
Considering the platform’s learning curve is quite complex, this inconsistent level of response time is a massive GoHighLevel disadvantage.
Read more: My Top 10 Online Tools For Small Business.
10. Basic Mobile App
Last but not least, I have to talk about the GoHighLevel mobile app!
While GoHighLevel does offer a mobile app for users, it’s only really convenient for simple tasks and doesn’t quite match the comprehensive capabilities of the desktop version.
Those who want to manage their business on the go may also encounter performance and user experience limitations through the mobile app.
If you spend a lot of time traveling, this may irritate you, and you may want to consider an alternative solution.
Stews Final Thoughts
And there you have it—that brings me to the end of this honest list of the top 10 disadvantages of GoHighLevel.
Despite its reputation as a comprehensive business marketing and CRM automation platform, GoHighLevel certainly isn’t perfect.
If you’re running an agency or a medium-sized business searching for an integrated CRM and marketing automation platform, GoHighLevel could be your ideal solution.
However, the platform is primarily designed for those with sophisticated demands and large volumes of data.
For small business owners, GoHighLevel might be overwhelming or unnecessary.
It’s important to remember that each tool has unique strengths and weaknesses, and what may be ideal for one user might not be the perfect fit for another!
I suggest reading through these disadvantages carefully and considering other available tools before deciding whether to dive into GoHighLevel.
Thanks for reading!
