Are you searching for Constant Contact alternatives or competitors to elevate your email marketing?
Established in 1995, Constant Contact is one of the oldest and most trusted email marketing solutions out there.
But does this mean it’s the best choice for you and your business?
There are so many other dynamic email marketing platforms popping up. And honestly, it’s overwhelming.
With so many options to choose from, which do you pick? Which is the best choice for your business?
Read more: Top 5 Best FREE Email Marketing Software For Small Business.
Top Constant Contact Alternatives
In this blog post, I will explore what Constant Contact is and jump into some of its best rivals.
Whether you’re a growing business needing advanced automation or a startup looking for easy-to-use email marketing solutions, we’ve got you covered.
Discover the best alternatives and competitors to Constant Contact!
Are you ready to find out how to skyrocket your email marketing to new heights?
Read more: ActiveCampaign vs Constant Contact
What Is Constant Contact?
In a nutshell, Constant Contact is a total digital marketing platform that offers a range of tools to help small businesses grow and succeed.
It provides features like:
- Email marketing.
- Social media management.
- eCommerce functionality.
- A built-in CRM, and more.
The goal? To help you effectively manage your online marketing efforts!
It allows you to build and manage email campaigns, enabling you to reach your target audience, maintain leads, and grow your business exponentially.
With pre-designed templates and an easy-to-use drag-and-drop editor, Constant Contact is the perfect foundation for beginners looking for a simplified email marketing tool.
But that’s not all!
Constant Contact provides segmentation, automation, analytics, and integration capabilities to help you personalize your email campaigns and track and optimize their performance.
In terms of pricing, unfortunately, Constant Contact doesn’t have a free plan. But with plans starting from just $12 a month (for 500 or less contacts), it’s pretty affordable.
It’s safe to say that Constant Contact is an easy-to-use, full-featured, and low-cost email marketing solution for small businesses that can help drive their business to success.
But it’s not the only option out there! Let’s take a look at 5 of the best paid and free Constant Contact Alternatives.
Do they have a competitive edge over Constant Contact?
Let’s find out.
Read more: 7 Best CRM Software For Small Business.
My Top Constant Contact Alternatives
1. MailChimp
Get ready to discover MailChimp – the leading, comprehensive email marketing and software that has taken the industry by storm.
Designed in the early 2000s, MailChimp is the perfect Constant Contact alternative for small startups wanting to excel in email marketing.
With over 13 million satisfied users worldwide, MailChimp has become renowned for these impressive features:
- Powerful automations.
- Precise segmentations.
- Seamless integrations.
Communicating and engaging with your audience has never been easier with MailChimp!
MailChimp offers a range of plans to suit different needs and budgets, including a generous FREE plan that supports up to 500 contacts and 1000 emails per month.
That’s right, you can get up and running with effective email marketing for free!
Plus, they provide a 30-day trial on all paid plans, allowing you to test the waters before committing.
And if you want to level up to a paid plan, you’ll get time optimization, insightful reporting, and A/B testing features.
There’s a lot to love about MailChimp. However, while the free plan is impressive, keep in mind that the paid plans may get pricey for growing teams.
Plus, the support could be better for free plan members, and you can only build one automation on the free plan.
On the bright side, you can integrate MailChimp with 300+ tools, making MailChimp a one-stop shop for all your CRM, social media management, and website builder needs.
The verdict?
MailChimp is the perfect easy-to-use solution for service-based teams, non-profits, or local businesses with limited resources looking to dive into the world of email marketing.
2. ActiveCampaign
Next on this Constant Contact alternatives list is ActiveCampaign.
ActiveCampaign is not just an email marketing tool – it’s a comprehensive suite of features that empowers teams to drive growth through marketing!
With a strong focus on automations and in-depth analytics, ActiveCampaign revolutionizes how small business owners can take control of their sales and marketing automation.
From multi-channel marketing automation to customer relationship management (CRM) and sales engagement tools, ActiveCampaign offers a wide range of functionalities.
With over 250 premade email templates, easy audience selection, and split testing capabilities, creating and scheduling email campaigns is a breeze.
There is no free plan, but considering how much ActiveCampaign offers, I think it’s worth it!
The built-in CRM tool simplifies contact management, while the 750+ automation templates known as ‘automation recipes’ can help you save time and effort.
The automation capabilities are next level. You can create multiple triggers, split tests, and even integrate automations into your SMS marketing and CRM.
As ActiveCampaign continues to rise as one of the best marketing and automation tools, small to mid-sized businesses can take email marketing to the next level with this powerful platform.
The downside? ActiveCampaign’s full-featured platform may be overwhelming for beginners, and the learning curve is steeper than Constant Contact.
But ActiveCampaign is perfect for teams seeking a comprehensive email marketing and CRM solution.
So, if you’re ready to face the slightly steeper learning curve within ActiveCampaign and spend a bit more cash on this worthwhile investment, I promise you’ll thank me for it!
3. Omnisend
Are you an online store? You won’t want to miss this!
Geared towards dedicated eCommerce businesses, Omnisend has quickly emerged as a cutting-edge platform that surpasses the capabilities of traditional email marketing solutions.
While it offers impressive email features, Omnisend takes it further by providing robust email marketing, automation, and segmentation options for email and SMS marketing.
This makes it a comprehensive all-in-one marketing toolkit!
In addition, it offers a range of stunning templates, forms, and popups to enable eCommerce stores to drive conversions effortlessly.
With its intuitive form builder and revolutionary automation tools, even beginners can easily create personalized email campaigns.
Other key features include:
- A/B testing.
- Auto-responders.
- Email workflows.
- Audience segmentation.
- Event-triggered emails.
- Analytics and reports, and more.
Omnisend is often compared to another popular email and SMS eCommerce platform, Klaviyo. But the difference between Omnisend and Klaviyo is their approaches.
Omnisends sales-driven approach is perfect for teams prioritizing driving sales and generating revenue.
If you’re looking to achieve your sales targets quickly, maximize conversion rates, and boost product sales for your online store, go with Omnisend. You won’t be disappointed!
Experience the power of Omnisend and drive your eCommerce marketing strategy!
Read more: Omnisend vs Klaviyo.
4. ConvertKit
If you’re a creator and want to connect with your following and community personally, I have the answer for you!
Converkit is a flexible email marketing software designed with creators in mind.
Known for its trendy, sleek, and minimal interface, ConvertKit offers simple email automation workflows, making it effortless to create effective email sequences.
And the best part? Even beginners can easily navigate ConvertKit’s streamlined and user-friendly interface.
What sets ConvertKit apart is its focus on helping you create personal connections with your audience.
With pricing plans to fit various needs, including a free option for up to 1000 subscribers, ConvertKit offers features like:
- Landing page and form templates.
- Email templates.
- Newsletters.
- A/B testing.
- Content snippets, and more.
All plans have unlimited forms, broadcasts, landing pages, subscriber segmentation, and tagging capabilities.
And higher-tiered plans offer additional team members, automation features, and advanced support.
ConvertKit’s personalized email marketing automation tools are perfect for building a loyal audience and community.
But it doesn’t end there! ConvertKit is also ideal for those who sell digital products or subscription-based services.
If you’re after a platform that lets you create stunning, visually appealing email campaigns with fancy elements and links, this is not the platform for you!
However, if you’re a freelancer, designer, creator, musician, or simply crave personalized, easy-to-use email automation and management software, ConvertKit is your perfect match.
5. Klaviyo
Are you wanting to connect with your audience in a way that truly resonates?
Enter Klaviyo, a dynamic email marketing and SMS automation software.
Designed specifically for eCommerce businesses, Klaviyo utilizes built-in AI and predictive data tools to help you plan and execute smarter, more impactful marketing campaigns.
With Klaviyo, you can create stunning:
- Email campaigns.
- Automations.
- Sign-up forms.
- Newsletters, and more.
All on one platform!
Seamlessly connect and manage your Shopify or WooCommerce online store, and take advantage of features like abandoned cart recovery.
Klaviyo even offers intuitive SMS marketing, perfect for audiences who love receiving texts about their favorite products!
Their unique bundle plan options include a free plan, a dedicated email marketing paid plan, and a bundled SMS and email plan.
With pricing based on the number of subscribers and emails sent and no annual contracts, Klaviyo is perfect for small businesses that want flexibility.
One of the disadvantages with Klaviyo, however, is that the pricing can be higher for larger contact lists.
However! Its integration with eCommerce stores and advanced segmentation abilities make it a standout choice.
Plus, you’ll receive email sequences, flows, and automation all on the free plan, helping all businesses streamline their business processes, no matter the size.
For eCommerce teams that want to understand, target, and analyze your customers’ behavior to take your email marketing to the next level, give Klaviyo a go!
My Final Thoughts
Constant Contact is still a strong competitor in the world of email marketing.
But as you can see, many awesome Constant Contact alternatives give it a run for its money!
Each platform offers unique features and capabilities that cater to different business needs and goals, and no one platform trumps the rest.
Whether you prioritize automation, affordable pricing plans, eCommerce capabilities, omnichannel marketing, or data-driven analytics, there’s a solution out there for you.
By exploring these top alternatives, you can find the perfect fit to take your email marketing (and business) to new heights.
Be bold, embrace change, and discover the platform to drive your marketing strategy to success!
Have you tried any of the platforms mentioned above? Let me know!