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How Can I Use AI To Grow My Business? For 2025

by Stewart Gauld
Last updated on September 16th, 2024
How Can I Use AI To Grow My Business? (Updated 2025)

In this article, I’ll share how you can use AI to grow your business to new heights.

Starting a new business is hard work! It often requires time, energy, and money to succeed.

After all, there’s a reason why 20% of new businesses fail within the first year.

So, to propel your business forward, you’ll need to stand out from the crowd.

This is where AI (artificial intelligence) comes into play.

Stay tuned as I uncover how you can provide a competitive edge in the ever-changing business world using AI.

Read more: How Is AI Used For Business?

How Can I Use AI To Grow My Business?

How Can I use AI To Grow My Business_

You likely already know about AI, the intelligent machine-learning software taking the world by storm.

AI is a potent tool that, when harnessed correctly, can significantly contribute to the growth of your business.

The good news is that many online AI tools and software can help you grow your business.

From automating tasks and customer service activities to improving content, AI is reshaping how you strategize and operate your business.

These AI tools can help streamline operations, enhance customer experiences, and drive profitability.

Read more: My 11 Best AI Tools For Small Business. 

Using AI Software To Grow Your Business

Artificial intelligence is revolutionizing businesses’ operations by offering advanced AI tools and solutions that boost efficiency, cut costs, and enhance revenue.

These AI tools can essentially automate and streamline your small business’s day-to-day activities, ultimately leading to business growth!

A quick Google search will tell you just how many online AI tools there are currently. And with new AI tools emerging daily, it’s virtually impossible to list them all!

I’m going to focus on how you can grow your business using my favorite:

  • AI website builders.
  • Copywriter tools.
  • Image and video generators.
  • Productivity software.
  • Customer service chatbots.

Best AI Website Builders To Grow Your Business

Best AI Website Builders To Grow Your Business

Traditionally, building a website demands a considerable level of technical skill.

But thanks to the rise of no-code website-building platforms, such as Wix, Squarespace, and Weebly, web creation is now achievable for everyone.

Undoubtedly, website builders have made building a website easier.

But did you know that the emergence of AI technology has made website creation even more accessible?

AI website builders now allow you to create a professional, beautiful website tailored to your brand identity in just a few clicks!

These website builders can craft copy, images, and designs solely based on your text prompts.

All you need to do is answer a few simple questions regarding your business and type in a prompt explaining the website you want to create!

Then sit back, relax, and watch AI build the website of your dreams.

For teams that don’t currently have a website (or perhaps have a very basic one), using an AI website builder is the perfect quick solution to increase your online visibility.

This is because all AI-built websites are responsive and SEO-optimized, increasing website visitors, conversions, and business growth!

My favorite small business AI website builders are:

Check out my top 7 AI website builders here.

Best AI Writing Tools To Grow Your Business

Best AI Writing Tools To Grow Your Business

We use AI every day to help craft human-like content for our blog. It’s just so much quicker and easier!

Honestly, if you’re not using AI writing tools to enhance your written copy, you should be.

From generating ad text, brainstorming posts, writing articles or email newsletters, compiling reports, and more, creating captivating copy is key to growing your business.

Imagine the hours and energy you could save (or put into other business areas) by integrating an AI content assistant into your business!

Additionally, these AI tools ensure brand consistency in voice and style across all different forms of content.

This can surge traffic and engagement, ultimately helping with business growth.

Many different content and copywriting tools are available online today, and choosing the right one, depending on your business needs, is essential.

I suggest thinking about what type of content you want to create. Do you need help with blog posts or website copy?

Or maybe you need assistance with short-form content such as social media posts and captions?

My favorite AI copywriting tools are:

  • Copy.ai: Best for short-form, catchy, engaging content for ads or copy.
  • Contentatscale.ai: Best for freelancers, agencies, or marketers who want to create long-form content on a large scale.
  • Jaspar.ai: Best for small businesses wanting to craft SEO-friendly content.
  • HubSpot Content Assistant: Best for HubSpot users looking to enhance their marketing, blog posts, landing pages, and more.

Read my top 6 AI writing tools for small business guide here.

Best AI Image and Video Tools To Grow Your Business

Best AI Image and Video Tools To Grow Your Business

Gone are the days of taking countless photos and videos on your camera and then meticulously editing them on Adobe products or similar!

Thanks to the emergence of AI image, video, and content tools, you can curate original and creative content in seconds.

All you need to do is add a detailed description of what you want to create (a prompt) and watch AI work magic!

Plus, you can even regenerate the prompt if you’re unhappy with it.

From logos, social media posts, invitations, posters, eBooks, ads, videos, business cards, images for merchandise, and more, these tools are an absolute life saver!

Also, this software is extremely affordable (some even offer free plans!), meaning you’ll save time and money otherwise spent on graphic designers or videographers.

By using AI for image and video content creation, you’ll optimize content production, enhance a consistent brand image, and drive growth with effective visual marketing.

AI-generated image and video content software brings the ultimate strategic edge for teams looking to streamline their creative processes and enhance their marketing strategies!

My favorite AI image and video generators are:

  • CanvaBest for image and general content creation.
  • Kittl: Best for product mockups and marketing materials.
  • InVideo: Best for video creation.

Best AI Productivity Software To Grow Your Business

Best AI Productivity Tools To Grow Your Business

Maximizing workplace productivity hinges on you and your team being effective and efficient.

We all know how essential productivity software systems such as Google Workspace, Slack, and Grammarly are to boost efficiency and foster growth.

But what if you add AI productivity tools into the mix?

Incorporating AI-driven productivity software into your business operations is a game-changer!

I like to call this ‘AI delegation.’

In other words, what can you outsource to AI tools to make you more productive?

Consider the everyday tasks that are mundane, monotonous, or repetitive (the less exciting aspects of work.)

It’s these very tasks that can be streamlined and improved using AI-driven productivity solutions.

My favorite AI productivity tools are:

  • ChatGPT: Best for content creation, idea generation, and business research.
  • Grammarly AI: Best for teams wanting to enhance and reduce grammatically incorrect errors in their written communications.
  • Gemini AI: Best for Google users wanting to quickly and easily create Google Docs, tables, images, and more. 

Best AI Customer Service Chatbots To Grow Your Business

Best AI Customer Service Chatbots To Grow Your Business

Live chat is becoming an increasingly sought-after customer support method for connecting with both current and potential clients.

But responding to every single customer support query can be incredibly time-consuming!

Enter the realm of AI-driven chatbots – your dynamic solution for seamless customer engagement.

AI customer service chatbots offer a transformative solution for businesses aiming to enhance customer interaction and operational efficiency.

They’re available 24/7 (often in multiple languages!), respond instantly, and cost much less than a real person.   

Plus, chatbots can handle thousands of conversations simultaneously, making them highly scalable.

And by integrating with other databases and CRM systems, chatbots can also offer personalized experiences by using historical data to tailor conversations.

Overall, AI chatbots can enhance the effectiveness and efficiency of your customer service operations, leading to more sales, conversions, retention, and business growth!

My favorite AI chatbot tools are:

  • Tidio: Best for Shopify stores.
  •  Zendesk: Best for sales, marketing, and support tickets.
  • Zoho Desk: Best for service-based teams.

Note: Many online AI tools also offer built-in AI chatbot services, including some of the tools I’ve discussed in this article, such as Jaspar.ai and HubSpot.

Check out this mammoth list of the best AI-driven customer service chatbots! 

Stews Final Thoughts

And there you go! I hope I’ve answered your question, ‘How can I use AI to grow my business?’

As you can see, there are many ways to use AI to catapult your business to success.

In this article, I’ve covered how to use AI tools for website creation, copywriting, images and videos, productivity, and customer service.

But there are also many other ways you can use AI to optimize your business.

From fraud detection and security, inventory management, HR, email marketing automation, accounting, and much more, AI has you covered from head to toe.

I encourage you to actively use AI in as many areas as possible in your day-to-day business activities.

If you don’t, you may find that you’ll be quickly left behind!

Do you currently use AI for your business? Let me know.

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My name is Stewart Gauld. I’ve been helping small and local businesses with digital activties over the last 7 years.