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What are the top 10 advantages of WordPress?
Over 43% of all websites on the Internet are running on WordPress.
That’s some serious digital real estate right there!
Therefore, it’s safe to say that WordPress is the most popular CMS (content management system) on the market.
So, what’s the big deal? Why are so many people jumping on the WordPress bandwagon?
Not familiar with WordPress? Check out my complete WordPress guide here.
Top 10 Advantages Of WordPress
There’s a lot to love about WordPress. But in this article, I’ve done the dirty work for you and narrowed it down to the top 10 WordPress advantages.
Let’s jump straight in!
1. Flexibility
Many website builders have limitations when it comes to changing the look and feel of your website.
But not WordPress! You have complete flexibility regarding all aspects of your website, from the layout down to the color scheme and font choice.
Basically, you can truly make your website unique, unlike anything anyone has seen before!
From minimalist designs to feature-rich layouts, you can tweak every detail to fit your site’s needs and personal tastes with WordPress’s wide range of premium and free themes!
But that’s not all! Launched initially as a platform for bloggers, WordPress is now a fully functional CMS catering to all business types.
So, whether you run a personal blog, eCommerce brand, portfolio, or anything in between, you can guarantee that WordPress has something for you!
Additionally, WordPress plugins are impressively flexible, enabling you to integrate contact forms, improve SEO, launch online stores, merge with social media, and more.
Essentially, WordPress themes and plugins serve as the engine behind transforming your site into anything you can dream up!
Read more: WordPress.org vs WordPress.com.
2. Security and Updates
Regular updates and the emphasis on security are another top advantage that attracts millions of website owners to WordPress!
WordPress continually evolves with its consistent updates that bring new features and safeguard your site against security threats.
These ever-changing updates can help enhance functionalities and fix current bugs.
With a diverse range of free and premium security plugins, WordPress users will receive added protection layers like firewalls, malware scanning, and ongoing security checks.
WordPress also allows you to easily manage user roles and permissions, which helps prevent unauthorized or harmful changes to your website.
By regularly updating your WordPress site, you’ll instantly have the newest version of WordPress and reap the benefits of WordPress’s security capabilities.
3. No-coding required
Despite what you may think, you don’t have to have a steep technical background to build a WordPress website!
With handy WordPress plugins like Divi Builder and Elementor, you can kickstart your functional website without learning one line of code.
These page builders offer an intuitive drag-and-drop editor for building beautiful web pages, eliminating the necessity for coding skills.
Not only do they deliver exceptional results to help you create professional websites, but you’ll also find that these page builders enhance your brand’s online visibility and reach.
I always encourage my WordPress clients to use these two impressive page builders!
Read more: Divi vs Elementor.
4. Open-sourced Software
Another top advantage of WordPress is it’s wholly open-sourced, which is attractive for several reasons.
Firstly, it’s free to download and use (you’ll still need to pay for themes, plugins, domain names, hosting, and ongoing maintenance).
Additionally, WordPress’s open-sourced model means that anyone can view and enhance WordPress’s fundamental coding structure.
Think of it this way: the more developers and users engage with the code, the more likely people are to identify bugs and security concerns.
And with almost half the Internet using WordPress, you can bet that many keen WordPress experts are deeply invested in advancing the platform!
5. SEO-friendly
SEO (search engine optimization) is essential to rank higher on search engines like Google.
And luckily, WordPress is incredibly SEO-friendly, increasing the chance of your site appearing at the top of SERPs (search engine result pages).
This is partly because of WordPress’s high-quality code and semantic markup, which help search engines rank content accurately.
Plus, with SEO-specific plugins like Yoast SEO or RankMath, you can further optimize your website and propel your search rankings!
These plugins streamline the generation of XML sitemaps, manage meta tags, and so much more.
Additionally, WordPress offers a wide range of caching solutions and image optimization tools and plugins to optimize speed performance.
Read more: Is It Possible To Do Your Own SEO?
6. Responsive
Did you know that over half of all web browsing occurs on mobile devices?
Therefore, if you don’t get on board with having a mobile-friendly website, you could be missing out on potential traffic and revenue!
Luckily, the majority of WordPress themes are designed to be responsive, which is another top advantage of WordPress!
Page builders like Divi or Elementor allow you to check what your web visitors will see when browsing on a desktop or mobile device during the design process.
And the WordPress dashboard itself is also responsive, meaning you can easily build your website on all devices.
This feature ensures that your site’s appearance seamlessly adapts to the device and guarantees everyone enjoys the intended user experience.
Read more: What Are The Advantages of Shopify Over WordPress?
7. Scalability
If you’re serious about growing your business from the ground up, you’ll love how easily WordPress meets the evolving needs of your website.
WordPress handles everything from small business websites to large volumes of data, all without sacrificing performance or dependability!
And when your website grows and faces a surge in website traffic, WordPress still provides a seamless user experience.
Additionally, the platform facilitates the expansion of user roles, enabling you to assign specific capabilities to team members as your operations scale.
Also, have you heard about their multisite feature, which allows you to run multiple websites from a single WordPress installation?
This functionality primarily benefits businesses expanding to include multiple brands or service categories.
Irrespective of your business size, WordPress grows with you and your brand!
Read more: How To Add Meta Title and Description In WordPress.
8. Multilingual Language
Another massive advantage of WordPress is its ability to produce content in multiple languages, making your website accessible to people worldwide!
You can effortlessly reach diverse users with specialized multilingual plugins that simplify translating your content.
Plus, did you know that many WordPress themes and plugins are translation-ready?
This means you can easily tweak them for different languages without messy integrations or third-party installations. All it takes is a couple of clicks.
With features like keyboard navigation, support for screen readers, and clear color contrasts, WordPress websites are more accessible to all web visitors.
By harnessing the power of WordPress, you can create a website that’s warm and welcoming to everyone, no matter where they are from or what language they speak!
Read more: Top 10 Website Builders For Small Business.
9. Integrations
WordPress is well known for being able to integrate with a wide range of third-party services and APIs to enhance functionality.
From customer relationship management (CRM), payment gateways, SEO, email marketing automation, and more, WordPress has your back!
Plus, if you’re an eCommerce brand, you’ll love WooCommerce, a WordPress-powered eCommerce plugin!
WooCommerce offers scalable solutions that can handle everything from managing your product inventory to processing payments for your online store, regardless of its size.
And the best part? All WordPress themes and plugins work so well together and mesh perfectly with third-party tools and services.
So, with WordPress on your side, you’ll never have to worry about the compatibility or functionality of your themes, plugins, and other tools!
10. Community
Last but not least on this top 10 WordPress advantage list is the vibrant and supportive online community!
With so many people using WordPress, it’s no surprise that finding the answer to your question is as simple as a quick online search.
Chances are, someone else has already faced the same issue in the past! And if it hasn’t, simply ask a new question and someone will answer it in no time.
You’ll likely find the answer to your question within the official WordPress forum, Reddit page, wealth of Facebook Groups, or other online platforms like YouTube videos.
This helpful and collaborative culture is a big part of why WordPress is so great!
With an engaged community ready to jump in and share their knowledge, you’ll never feel alone or stuck when working with WordPress.
Whether you’re a beginner or a seasoned pro, there’s always someone around to support you on your WordPress journey!
Stews Final Thoughts
And there you go!
As you can see, WordPress has many advantages, which is probably why so many businesses choose to build their websites with it!
While it’s important to consider the advantages we discussed earlier, WordPress isn’t perfect.
I recommend checking out my article on WordPress’s Top 10 disadvantages; then you can genuinely understand if It is the right choice for you!
Thanks for taking the time to read this top 10 advantages of WordPress guide.
If you choose WordPress, let me know your thoughts – does it live up to the hype?
